Website Privacy Policy

This privacy policy explains how BORN Ontario collects, uses and discloses your information when you use our website. The policy also explains how our privacy commitments apply to our website operations.

Privacy Policy Commitments:

• The only personal information that we collect from your visit is what you voluntarily provide to us for specific purposes.
• Our website analytics only use non-identifiable data.
• We do not share data about your visit with third parties except to report malicious attacks or as required by law.
• We do not allow third parties to track you, with two exceptions – embedded YouTube videos and Google Search.

Personal Information

The only personal information that we collect from your visit is what you voluntarily provide to us for specific purposes, such as to ask questions, provide feedback, or subscribe to our communications and distribution list. 

Any information collected on the website will be used by BORN only for the purpose stated at the time of collection. Specifically, if you choose to provide us with personal information in an email we use that information to: acknowledge and respond to your message; to send you information that you have requested; or to deal with your inquiry, complaint or concern.

Only those who ask to be added to BORN’s distribution list or who ask for information from BORN will receive e-mail communications from BORN.

Data Collection

BORN’s third party web servers automatically record non-identifiable details about website visits and interactions. Web server log files are generated when visitors view our webpages. Web servers may log the following data about your visit:

• Your Internet Protocol (IP) address.
• Your device type, brand, and model.
• Your operating system.
• Your browser type, plugins, and version.
• Pages you viewed on our website and time spent on each page.
• URL of the page that directed you to our website, and in some instances, the search term(s) you used to find us.
• Language of your browser.
• Country (determined by IP address).

Server logs are automatically deleted within 30 days, unless circumstances warrant longer retention, for example, to investigate a bug or malicious attack.

How We Use Your Data

Our website analytics only use non-identifiable data. 

BORN uses server log data to:

• fix errors on our website;
• defend against malicious attacks;
• generate website usage statistics; and
• Improve service delivery in general.

Cookies

A cookie is a small text file that a website creates and accesses through your browser when you visit the site. Cookies are used for many purposes, such as to track language preferences, provide customized web page content, and display website navigation history.

Cookies used by BORN do not contain personally identifying information, do not give us access to anything on your device. We only use “session” cookies that expire with each visit (unlike “permanent” cookies that can track visitors across multiple visits, websites, and time). Our session cookie contains a randomized number intended to help your browser interact better with dynamic content on our site, and is not for tracking purposes. Should you opt-out of our web analytics, a cookie will be set to recognize your preference. Data generated from BORN cookies are not used to identify visitors, and are never shared with third parties.

Third Party Cookies

When visiting our site, your browser may receive longer-term “permanent” cookies from third-party providers. This can occur when BORN web pages include features such as embedded video, search tools, or other interactive content hosted by external services. These third parties may collect information about your online activities across different websites. We have attempted to limit the privacy impacts of third party cookies on our site through technical and contractual means.

You do not need to accept cookies in order to access or search the BORN website. However, certain features may work with reduced functionality if you disable or delete all cookies. You can manage how cookies are stored and used by adjusting your browser settings or using browser plug-ins. 

Third Parties

BORN collects and analyzes website usage data strictly for internal purposes. We do not sell, rent, exchange, or otherwise disclose any information that we collect about our website visitors to third parties, except in the case of a malicious attack or as required by law.

We have limited the amount of information that third-party tools can collect about you on our website. However, we may collect data from you when you visit pages that contain embedded YouTube videos or use Google Search on our website.

Email Communications

Any personal information that you give us will only be used to respond to your message and/or provide you with the requested information. If you do not wish to receive e-mail communications from BORN you may unsubscribe at any point or e-mail us at communications@bornontario.ca.

External Sites

This site contains links to external sites. We are not responsible for the content and the privacy practices of sites other than our own. We encourage you to examine each site’s privacy policy and disclaimers and to make your own decisions regarding the accuracy, reliability and completeness of material and information found there.

Important Information

Although we attempt to ensure that all information posted on our site is accurate and complete, we do not represent that it is so, or guarantee it, and accept no liability or obligation for accuracy or completeness.

We take reasonable precautions to protect your personal information in our possession from loss, misuse and unauthorized access, disclosure, alteration and destruction.